by Direct Agents | Sep 23, 2021 | Google, News, Paid Search
Direct Agents is proud to announce that our agency is now part of Google’s International Growth Program! As a Google export partner in the program, our agency can work closely with Google on cultivating international growth for clients across multiple verticals and...
by Direct Agents | Aug 24, 2021 | Creative, eCommerce, Events & Recognitions, Marketing Strategy, Paid Search, Resources, Trends
Thank you for joining us at “How to Win Holiday 2021: Not Your Average Q4″! In case you missed it, or if you want to rewatch, please see our recap and video linked below. Watch the full session here Conquering the Curve: Staying Ahead of Consumer Behavior Trends...
by Direct Agents | Apr 14, 2021 | Creative, Paid Search
These days when I see VAC, I immediately think of vaccines – but Google has another VAC you should care about. It stands for Video Action Campaign, and we’re here to tell you all about it…. As marketers, one of the most frustrating parts of running paid YouTube...
by Direct Agents | Feb 8, 2021 | Creative, Paid Search
What makes a successful Youtube campaign? Many brands miss out on the most basic step – ensuring unique and innovative creatives. To drive success for your brand’s next YouTube TrueView for action campaigns, creative should be the number one priority. Many...
by Direct Agents | Jan 12, 2021 | Events & Recognitions, Paid Search
The Paid Search team at Direct Agents has been named a finalist in the Digiday Awards for Best Search Campaign. Digiday Awards honors “the companies that thrived throughout the most tumultuous year in the modern history of digital media and marketing.” The team...
by Direct Agents | Sep 24, 2020 | Google, Paid Search, Resources
Back in May of 2020, Google announced a ‘Web Vitals’ initiative as a way to hold websites accountable for their overall user experience and in an effort to guide users to the most well-designed sites. The implications of this update are far-reaching and could have a...