What's the situation? In January, the Department of Justice (DOJ) filed a lawsuit against Google, alleging that they are engaging in anti-competitive behavior and abusing their dominant market position in the online ad industry. Google is often viewed strictly as a...
Google’s E-E-A-T Guidelines: SEO Content Strategy Success It’s well-known in the world of SEO that “content is king,” but as Google advances and launches new algorithm updates, it has become apparent that not all content is created equal. In the early days of Google,...
It’s no secret that Google is constantly evolving, introducing new features, and refining existing ones to make search even more accurate and powerful. On December 6, 2022, Google released their topics filter feature which has changed the way users search online....
Google’s Latest SPAM Update Announced On Wednesday, Google took to Twitter to announce that it started rolling out its new October 2022 Google Spam Update. This new Google algorithm update should be completely rolled out in a week. By that time you should be able to...
Direct Agents is proud to be a part of a select group of digital specialists called Google Premier Partners. Google Premier Partners are acknowledged for maximizing campaign success for clients, driving growth by amplifying brand campaigns, and demonstrating Google...
New Google Search Features and Tools for Shopping During their annual Shop On 22 event, Google announced that it is making changes to how users can interact with Google Search with 9 new tools and features for shopping. These announced updates put emphasis on the...
As a search engine, Google’s main goal is to match users with content that’s relevant to their search. Over the years Google has made strides toward providing more relevant and tailored results through the implementation of algorithm updates. The latest step towards...
Google announced that on July 1, 2023, standard UA (Universal Analytics) will no longer process data. For Google Analytics 360 users, the end date will be October 1, 2023. So what does this mean for advertisers? Essentially, those who have not yet made the leap to...
Have you heard that Google Marketing Live has returned in person? Google came back full force with its exciting live stream featuring advertisers and an audience full of energy. For those who missed it, there is no need to wait. You can watch the recording on-demand...