A few weeks ago my team and I attended the Digiday Video Advertising Summit in serene Palm Springs! This conference discussed how brands and agencies can address challenges and opportunities in an ever-fragmented video marketplace.
As you may have heard, CCPA (California Customer Privacy Act) goes into effect in the new year (January 1st, 2020). This regulation requires brands to clearly expose what personal data is being collected and how it is used. Brands must