by directagentdev | Jun 30, 2022 | Amazon
This year, Prime Day will take place on July 12th and 13th. It’s important for Amazon sellers to develop their Amazon Advertising plan in advance, ensuring that ads properly run, convert, and grow brand awareness. Our team has compiled essential tips that will make...
by directagentdev | Jun 28, 2022 | Marketing Strategy
Timothy Bachman, a Paid Media & Technology Strategist at Direct Agents has been instrumental in creating and implementing DA’s AI bidding tool, Konami, and shopping automation tool. Working at Direct Agents since June of 2019, he continues to serve in a hybrid...
by directagentdev | Jun 28, 2022 | Marketing Strategy
On February 16th, Google announced a multi-year privacy initiative to build the Privacy Sandbox on Android. Google first launched its Privacy Sandbox for Chrome in the summer of 2020 with mixed results. The goal of the next phase in this initiative is to introduce...
by directagentdev | Jun 28, 2022 | Marketing Strategy
The new fully automated Performance Max campaign has been launched across eCommerce clients at Direct Agents over the past month. The campaign encompasses multiple areas including Youtube, Display, Discovery, Gmail, and Google Maps. By targeting audiences based on...
by directagentdev | Jun 28, 2022 | Trends
YouTube is the second most engaging website globally and in the US alone, 81% of adults utilize it, making it the most widely used online platform. Diving into 2022, it is more vital than ever to focus on creating strong creative assets and strategies for this...