Creative
Why Brands Must Prioritize Quality Creative

Why Brands Must Prioritize Quality Creative

Oftentimes, brands will spend thousands of marketing dollars on an omnichannel media strategy without investing in quality creative. Countless studies and brand campaigns have shown marketing teams that creativity should be a priority, not an afterthought. In 2023,...

Illuminate Launch Party

Illuminate Launch Party

On Thursday, October 20th 2022, the Direct Agents team hosted our clients, partners, friends, and fellow team members at the Acceleration Hub – our NYC headquarters – in celebration of the launch of Illuminate magazine, Vol. 5. Illuminate is our in-house publication...

A Week on Set: Santa Cruz

A Week on Set: Santa Cruz

The plane hits the runway. A 6-hour flight from coast to coast begins the Santa Cruz journey. We’re in California for a lifestyle video and photography shoot, highlighting various products for a vitamin company. Valentina Elegante, my manager, and mentor is in the...

Creative