by Direct Agents | Aug 17, 2021 | Creative
The plane hits the runway. A 6-hour flight from coast to coast begins the Santa Cruz journey. We’re in California for a lifestyle video and photography shoot, highlighting various products for a vitamin company. Valentina Elegante, my manager, and mentor is in the...
by Direct Agents | Apr 14, 2021 | Creative, Paid Search
These days when I see VAC, I immediately think of vaccines – but Google has another VAC you should care about. It stands for Video Action Campaign, and we’re here to tell you all about it…. As marketers, one of the most frustrating parts of running paid YouTube...
by Direct Agents | Feb 8, 2021 | Creative, Paid Search
What makes a successful Youtube campaign? Many brands miss out on the most basic step – ensuring unique and innovative creatives. To drive success for your brand’s next YouTube TrueView for action campaigns, creative should be the number one priority. Many...
by Direct Agents | Feb 1, 2021 | Creative, Events & Recognitions
Color of Change Nationwide Digital Campaign The creative team at Direct Agents is proud to partner with Color of Change to launch a nationwide digital out-of-home campaign. Color of Change is an organization dedicated to creating a more human America for Black People....
by Direct Agents | Jan 28, 2021 | Creative, Events & Recognitions
On January 27th, our Creative Director & Co-Founder, Dinesh Boaz, represented the United States as an X Photographer at the FUJIFILM X Summit Global 2021. Dinesh was selected out of a group of over 70 Fujifilm photographers and presented new work, discussed...
by Direct Agents | Jan 21, 2021 | COVID-19 Resources, Creative
While the country has seen waves of state openings and closings, it’s clear that 2021 will not bring complete certainty to the business challenges that COVID-19 poses. Marketers will continue to face similar challenges this year, and it will take innovative thinking...