Retail Media

Accelerating brand growth with the power of Retail Media

Retail Growth Strategy & Ad Management

&

MULTI-MARKETPLACE MANAGEMENT

INTEGRATED WITH 35+ RETAILERS

ADVERTISING STRATEGY AND EXECUTION

CUSTOMIZED SEO CONTENT FOR MARKETPLACES

ONLINE TO OFFLINE MEASUREMENT

MARKETPLACE ONBOARDING & LAUNCH

Multi-Marketplace Management

Retail Media has become the next frontier for businesses looking to capture “share of wallet” online and offline

With numerous marketplaces now offering advertising options, it’s vital to choose a partner that can effectively navigate and understand the complexities of each platform. From media planning & forecasting, non-brand and brand maximization, or dominating seasonal shopping periods, our data-backed Retail Media strategy maximizes advertising revenue across the world’s largest marketplaces.

Walmart
  • Walmart Sponsored Product Advertising 
  • Walmart Connect – Display Advertising
Target
  • Target Product Advertising
  • Target Search Advertising
  • Target Display Advertising
BestBuy
  • BestBuy Sponsored Products
  • BestBuy Onsite & Offsite Display
Instacart
  • Instacart Sponsored Products 
  • Instacart Coupons
  • Instacart Delivery Promotions 
  • Instacart Hero Banners
Uber Eats
  • Uber Carousel Browse in Storefront 
  • Uber Carousel Browse in Aisle
  • Uber Individual Storefront Search
  • Uber All Storefront Search
Wayfair
  • Wayfair Sponsored Product
  • Wayfair Sponsored Shops
Home Depot, Lowe’s, Macy’s
  • Sponsored Product Advertising 

Multi-Marketplace Management

Retail Media has become the next frontier for businesses looking to capture “share of wallet” online and offline

With numerous marketplaces now offering advertising options, it’s vital to choose a partner that can effectively navigate and understand the complexities of each platform. From media planning & forecasting, non-brand and brand maximization, or dominating seasonal shopping periods, our data-backed Retail Media strategy maximizes advertising revenue across the world’s largest marketplaces.

Walmart
  • Walmart Sponsored Product Advertising 
  • Walmart Connect – Display Advertising
Target
  • Target Product Advertising
  • Target Search Advertising
  • Target Display Advertising
BestBuy
  • BestBuy Sponsored Products
  • BestBuy Onsite & Offsite Display
Instacart
  • Instacart Sponsored Products 
  • Instacart Coupons
  • Instacart Delivery Promotions 
  • Instacart Hero Banners
Uber Eats
  • Uber Carousel Browse in Storefront 
  • Uber Carousel Browse in Aisle
  • Uber Individual Storefront Search
  • Uber All Storefront Search
Wayfair
  • Wayfair Sponsored Product
  • Wayfair Sponsored Shops
Home Depot, Lowe’s, Macy’s
  • Sponsored Product Advertising 

Retail Media Ecosystem

Retail Media Ecosystem

Cross-Marketplace SEO

We understand the importance of effective SEO across marketplaces for overall brand success. That’s why we develop a customized seo strategy designed to help our clients optimize their product pages and maximize traffic. Our team conducts extensive keyword research across various marketplaces to inform our listing development strategy, ensuring that each listing is optimized with beautiful, descriptive content to maximize conversion rates.

^

Walmart SEO Listing Development

^

Target SEO Listing Development

^

Best Buy SEO Listing Development

^

Marketplace Rich Media Recommendations

Measure Online-to-Offline

While e-commerce sales are increasing at a greater pace than traditional retail sales, most retail transactions in the US still occur in brick-and-mortar stores. Direct Agents, through its strengthened alliances with Walmart and Target, go the extra mile by evaluating the effect our partners’ online investments have on in-store sales and developing custom strategies to maximize sales outcomes.

New Seller Launches

Launching across new marketplaces requires specialization from start to finish. While the process can be complex and time-consuming, Direct Agents provides a comprehensive and streamlined solution for businesses looking to expand fast. With a team of experts to guide you through each step of the process, we handle everything from pre-launch preparation, to seller application, to product planning & uploads, and finally advertising execution and expansion.

^

Product Launch

^

Seller Application

^

Product Planning & Upload

^

Page Development

^

Operations Management

^

Advertising Setup & Execution

Our Proven Results

Our eCommerce Blog

A Balanced Media Mix: How to Fuel Sustainable Growth

A Balanced Media Mix: How to Fuel Sustainable Growth

A Balanced Media Mix: How to Fuel Sustainable Growth Marketing leaders face an ongoing challenge: delivering measurable results in an increasingly fragmented and expensive digital landscape. The instinct is to double down on performance marketing—paid search, social,...

X’s New AI Advertising Features: Revolutionizing Ad Campaigns

X’s New AI Advertising Features: Revolutionizing Ad Campaigns

X's New AI Advertising Features: Revolutionizing Ad Campaigns As digital advertising continues to evolve, X has taken a major step forward by unveiling two tools powered by their proprietary AI, Grok. Grok already powers image creation, search, and chat for X users,...

Evolution of eCommerce: Redefining the Way We Shop

Evolution of eCommerce: Redefining the Way We Shop

Digital Transformation keeps marketers up-to-date on the latest industry trends, news, and insights in a constantly evolving landscape. If you haven’t subscribed yet, click the “Subscribe” button in the upper right corner above. _______ In the ever-changing world of...

2025 Marketing Outlook: Key Predictions and Trends

2025 Marketing Outlook: Key Predictions and Trends

The marketing landscape is poised for another transformative year as technology, data, and consumer behavior continue to redefine how brands operate. Here are six critical predictions for 2025 across B2B, strategy, data, paid media, creative, and e-commerce, offering...

TikTok’s Latest Move: A Game-Changer for Advertisers

TikTok’s Latest Move: A Game-Changer for Advertisers

TikTok is no stranger to making bold moves that disrupt the digital marketing landscape. The platform, known for its viral short-form content, is now coming for Google’s ad business by rolling out a new feature allowing advertisers to target search results directly on...

Who we are

We are a
culture first agency

Innovation starts with diversity of thought and constant experimentation. We’ve developed a culture that’s committed to accelerating your growth and encouraging a community of visionary thinkers.

Get Started