INDUSTRY-LEADING AMAZON GROWTH AGENCY

Providing Brands with an Unfair Advantage

Thought Leaders & Innovators

We develop challenger growth strategies and long-term expansion strategies.

Comprehensive & Holistic Management

We take care of it all, maximizing brand awareness, sales velocity and profitablilty.

Collaborative & Caring Team

We are a passionate and dedicated team, and go above and beyond for our clients.

Industry Leading Proprietary Technology

We have the most advanced, competitive intelligence tech and AI-powered campaign management.

Focus on Sell-Through

We grow shipped revenue, not just AMS attributed revenue (and report on it.)

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Amplify Media Across Retailers

We amplify media across retailers including Walmart, Target, Ebay, Instacart, BestBuy, Staples, Costco, Walgreens, CVS and more.

OUR UNFAIR TECHNOLOGY

1.

AI powered campaign management.

2.

Custom database and dashboards to continuously store Amazon data.

3.

Vendor central and AMS data integration all in one location.

4.

Product review sentiment tracker.

5.

Amazon share of voice technology and competition monitor.

6.

Amazon rank tracking technology.

AMAZON STRATEGY

Amazon is increasingly becoming a brand destination and is today the fastest-growing advertising platform. Consumers are on Amazon to both discover and purchase new brands and products, and mastering each stage of the customer journey is vital. With a holistic and calculated approach to generating on-platform awareness and sales, we develop strategies that encompass all available channels and betas on Amazon, and if needed, all other digital media channels. Our proprietary Amazon Technology provides our clients with a competitive advantage as we optimize ad campaigns to minimize cost while maximizing sales, ROAS and marketshare.

Whether it’s building highly targeted brand awareness, increasing ROAS, conquesting competing products, or optimizing a deals program, our Amazon team provides custom-tailored solutions for each of our clients.

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Overall Amazon Strategy

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Brand Awareness & Growth

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Creative Development

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Product Launch Strategy

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Promotional Strategy

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1P and 3P Strategy

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Budgeting & Forecasting

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Beta Access & Testing

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Organic Ranking Optimization

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Media Strategy

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Measurement

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Amazon Attribution

OUR DIGITAL RETAIL ECOSYSTEM

Amazon SEO

Text Match Relevancy
Price
Benefits Focused
Fulfillment Method
Availability
Reviews
Images & Creative
A+/EBC
Storefront
Custom Imagery
Posts/Follow

Amazon Advertising

Sponsored Products
Sponsored Brands
Sponsored Display
Amazon DSP
Promotions
Video-in-Search
Amazon Live
Amazon Editorials
Rebates

Marketplace Amplification

Walmart
Ebay
Target
Instacart
Costco
Sam’s Club
Best Buy
Staples
CVS
Walgreens
Macys

External

TikTok
PPC
Facebook
Twitter
Instagram
YouTube
Emails
Blogs
Display
Website
TV/Radio/OOH

Measurement

AMS
Brand Analytics
Amazon Attribution
Share-Of-Voice (SOV)
Keyword/ASIN Ranking
Web Analytics
Product Review/Rating
Seller Central Integration
Vendor Central

OUR DIGITAL RETAIL ECOSYSTEM

Amazon SEO

Text Match Relevancy
Price
Benefits Focused
Fulfillment Method
Availability
Reviews
Images & Creative
A+/EBC
Storefront
Custom Imagery
Posts/Follow

Amazon Advertising

Sponsored Products
Sponsored Brands
Sponsored Display
Amazon DSP
Promotions
Video-in-Search
Amazon Live
Amazon Editorials
Rebates

Marketplace Amplification

Walmart
Ebay
Target
Instacart
Costco
Sam’s Club
Best Buy
Staples
CVS
Walgreens
Macys

External

TikTok
PPC
Facebook
Twitter
Instagram
YouTube
Emails
Blogs
Display
Website
TV/Radio/OOH

Measurement

AMS
Brand Analytics
Amazon Attribution
Share-Of-Voice (SOV)
Keyword/ASIN Ranking
Web Analytics
Product Review/Rating
Seller Central Integration
Vendor Central

AMAZON SEO

We grow your organic presence and improve your rankings on Amazon through end-to-end development and testing of the A10 algorithm. Our team of experts understands and studies Amazon’s search algorithm for a complete approach to your brand’s SEO, whether it’s building highly targeted brand awareness, increasing ROAS, conquesting competing products, or optimizing a deals program, our Amazon team provides custom-tailored solutions for each of our clients.

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Keyword/ASIN research

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Product Listing Optimization

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Content Writing and Development

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Amazon Follow & Posts Development

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Seller Account Set Up

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Brand Registry & Brand Ownership

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A+/Enhanced Content Optimization

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Amazon Storefront Optimization

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Amazon’s Choice Badge Optimization

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Custom Imagery

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Amazon Review Growth

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Competitive Analysis

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Keyword/ASIN Rank Tracking

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New Product Opportunities

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A/B Testing

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Pricing Analysis

Sales Acceleration

We take time to understand your brand, products and competitive landscape and will develop a custom Amazon Ads strategy that will truly scale your Amazon sales and brand awareness. Our proprietary SOV Technology provides a constant view and feedback of your Amazon presence and paired with our AI-powered bid management, enables our clients to minimize costs while maximizing market share, sales and ROAS.

AMS
  • SPA
  • SBA
  • Sponsored Display
  • Video In Search
  • Portfolio Campaigns
  • ASIN Targeting
  • Amazon Promotions
DSP
  • Custom Audiences (ASIN
  • Retargeting, ASIN Statistical Twin Audiences)
  • Competitor ASIN and Purchases
  • Contextual, In Market, and Affinity
  • Prime Video
  • Twitch
  • CRM Remarketing
Proprietary Technology
  • Industry’s Only Amazon SOV Technology
  • Paired With AI-Powered Automation (Greatly Increase Sales & ROAS)
  • Organic Rank Tracking
  • Organic & Paid Competitive
  • Monitoring
  • A/B Split Testing
  • Product Review Sentiment Tracker
  • All-In-One Dashboards (Vendor Central/Seller Central + AMS Together)

International Expansion Into US Market

We help companies that do not have a US presence launch and grow successfully on Amazon.

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Foreign Entity Amazon Account Setup and Guidance

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Marketplace & Category Research

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Amazon Business Plans and ROI Forecasts

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Trademark Registrations through Amazon

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Sales & Inventory Forecasting

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Product Listing Setup, Development & Optimization

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Promotions, Advertising & Growth Strategy + Execution

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Complete & Transparent Reporting

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Off-Amazon Presence & Marketing

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And More!

Our Amazon & ECommerce Blog

The Prosper Show – Key Learnings

The Prosper Show – Key Learnings

Nick Galante, VP of eCommerce at Direct Agents, attended the March 2022 Prosper Show; the networking hub, educational authority, and leading conference and trade show for established Amazon sellers. Outlined below are his top five key takeaways from the event. Amazon,...

Amazon Prime Day 2022: Important Deadlines for Sellers

Amazon Prime Day 2022: Important Deadlines for Sellers

Amazon Update: Amazon has announced several important Prime Day deadlines for sellers. The date of Prime Day 2022 has not been confirmed yet, however it has been predicted that Prime Day will occur in July. Here are the dates that sellers should be aware of: Prime Day...

2022 Amazon Advertising: A New Optimization Approach

2022 Amazon Advertising: A New Optimization Approach

Amazon made some serious strides in 2021 to its advertising offerings, many of which rolled out throughout the last few months. A large majority of these changes can be seen directly in the advertising console but may not be overly overt. While tracking and...

Amazon Black Friday/Cyber Monday Recap 2021

Amazon Black Friday/Cyber Monday Recap 2021

Black Friday and Cyber Monday have officially come to a close this year. As many may have predicted, 2021 BF/CM have shown some unique trends due to supply shortages and holiday deals starting sooner this year.  When comparing year-over-year trends for our clients...

Last-Minute Black Friday/Cyber Monday Amazon Tips

Last-Minute Black Friday/Cyber Monday Amazon Tips

The days until Black Friday and Cyber Monday are winding down, but there are still last-minute optimizations that you can make to maximize your Amazon performance during this peak sales period. Let’s dive into some quick tips! Ensure You Have a Deal! Use Coupons if...

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