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Remote Video Production: Reimagining Creative Projects in 2021

Remote Video Production: Reimagining Creative Projects in 2021

by Direct Agents | Jan 21, 2021 | COVID-19 Resources, Creative

While the country has seen waves of state openings and closings, it’s clear that 2021 will not bring complete certainty to the business challenges that COVID-19 poses. Marketers will continue to face similar challenges this year, and it will take innovative thinking...
Winner of OUTFRAME 2020 Out of Love

Winner of OUTFRAME 2020 Out of Love

by Direct Agents | Nov 4, 2020 | Creative, Events & Recognitions

Future First Studio is proud to announce that we are winners of the OUTFRAME 2020 Out of Love Photo Contest. As of Wednesday, November 4th, our artwork has been featured in Times Square and just launched on digital billboards nationwide. Dinesh Boaz, our Co-Founder...
Top Three Creative Mistakes Marketers Make When Branding on Social Platforms

Top Three Creative Mistakes Marketers Make When Branding on Social Platforms

by Direct Agents | Jul 16, 2020 | Creative, Paid Search, Social

The average user has an account on eight social media platforms and can spend hours perusing them on any given day.  With the social landscape further diversifying every year in terms of platform and creative options, marketers find themselves at a crossroads. On one...
Advertisers are Cancelling their Upfront TV Contracts and Embracing OTT/CTV

Advertisers are Cancelling their Upfront TV Contracts and Embracing OTT/CTV

by Direct Agents | Jun 10, 2020 | Creative

Upfront advertising contracts have been a cornerstone of traditional TV advertising since they were first introduced in the 1960s. Historically upfronts have been crucial for the television industry because they allowed advertisers to get preferential pricing, and...
Content is Gold, but Reach is Silver: Why Biddable Media is essential for OTTs in the era of COVID

Content is Gold, but Reach is Silver: Why Biddable Media is essential for OTTs in the era of COVID

by Direct Agents | May 28, 2020 | Creative

There is nothing more alluring than a glimpse of a new piece of content on our feed. Stay-at-home orders have us binge-watching classics and scrolling through the familiar dashboards of Netflix & Hulu more than ever. The concept of “content is king” has never rung...
Key Takeaways from Digiday’s Amazon Strategies Forum – What brands on Amazon Should Know

Key Takeaways from Digiday’s Amazon Strategies Forum – What brands on Amazon Should Know

by Direct Agents | Apr 22, 2020 | Creative, eCommerce, News

Earlier this week I was fortunate to speak on behalf of Direct Agents at Digiday’s Amazon Strategies Virtual Forum alongside Shareen Pathak, Managing Director at Digiday Media. In the fireside chat, we discussed common Amazon questions and best practices companies...
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