by Direct Agents | Mar 18, 2021 | Google, SEO
First addressed by Direct Agents back in September, Google’s Core Web Vitals is a groundbreaking initiative for the search engine to judge a user’s experience of a webpage. Given the vagueness surrounding past Google algorithm updates, digital marketers are left...
by Direct Agents | Mar 4, 2021 | Google, News, SEO
If you were listening closely you might have heard the simultaneous cheers of privacy advocates and groans of digital marketers on Wednesday morning as Google made a major announcement regarding privacy. In groundbreaking news, Google has declared that they will no...
by Direct Agents | Jan 26, 2021 | Google
There has been a lot of buzz around iOS14 and how the rollout will affect advertising across paid media platforms, with Facebook & Google’s performance being impacted. This rollout will have a significant impact on the personalized data that is passed between iOS...
by Direct Agents | Dec 3, 2020 | Analytics & Tech, Google
The Largest Google Analytics Product Update Since 2012 What is GA4? GA4 is a more advanced, event-based reporting property aiming to provide marketers with a holistic view of their users across multiple platforms. The property is setting the stage for tracking within...
by Direct Agents | Nov 19, 2020 | Google, SEO
The main goal that Google is constantly working towards improving is providing searchers with the most relevant result related to their queries. Over the years Google has released a number of updates to its algorithm to better match users with high-quality results...
by Direct Agents | Oct 6, 2020 | eCommerce, Google, Resources
The biggest e-commerce Q4 in history is right around the corner. The global pandemic has reshaped almost every aspect of American life – with this upcoming holiday season being both challenging and an opportunity for marketers. Looking at trends from earlier...
