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Direct Agents Introduces Standalone OTT Solution

We’re excited to announce our latest solution focused on OTT network launch and audience growth: DirectAgents.TV

As a leader of OTT growth marketing, we’ve launched a stand-alone solution for OTT subscriber & audience acquisition, churn management, tune-in, and content launches. In addition, we help with cross-device presence management and OTT-specific analytics, optimization and benchmarking.

We’ve helped launch and grow AVOD, SVOD, and TVE services for some of the world’s largest entertainment brands through our full-funnel media management, customized technology ecosystem, and proprietary data-driven approach. We’ve assisted the launch for over a dozen OTT networks and 50+ original content releases.

“The VOD streaming space is an area we’ve been paying close attention to the last few years, and the rate of change and disruption is staggering,” said Josh Boaz, Managing Director and Co-founder of Direct Agents. “Media consumption habits are changing rapidly; according to Nielsen, the amount of time consumers spend watching linear television is down 15.7% year-over-year and 43.6% since 2012.  Many traditional agencies aren’t geared for the new OTT paradigm. With our experience in customer acquisition and agility in testing new digital channels, we are well positioned to make a meaningful impact for our clients”.

For more information on our OTT growth marketing solution, please contact us at Hello@directagents.com