On November 30, Direct Agents hosted a breakfast at the W Hotel presenting on current challenges with Amazon advertising as well as some important solutions. Direct Agents has a dedicated team of strategists and analysts that conquer in the Amazon ecosystem, and this reel highlights some key points on how your brand can perform well on Amazon.

Delivering relevant answers to users queries has been almost universally profitable for advertisers. Google continues to develop its search engine from helping answer users questions to more simply helping users complete tasks and delivering far more personalized results over time to queries searched. The audience searching for specific queries may react differently to the answers provided, and current/near-future audience targeting capabilities are slated to revolutionize forward-thinking advertiser's search advertising strategies.

Key Takeaways:

Delivering relevant answers to users queries has been almost universally profitable for advertisers. Google continues to develop its search engine from helping answer users questions to more simply helping users complete tasks and delivering far more personalized results over time to queries searched. The audience searching for specific queries may react differently to the answers provided, and current/near-future audience targeting capabilities are slated to revolutionize forward-thinking advertiser's search advertising strategies.

Key Takeaways:

On November 9th, we co-hosted Digital Pop with one of our friends, Verbal+Visual. There was an insightful panel discussion on personalization & customization - how to tell your brand's story as well as a VR station, a DJ booth, great food and company!

We launched our latest solution & team, Digital Content Lab, to provide our brand advertisers with custom branded content across various digital channels. This piece is comprised of 100% original content and blends footage from DSLR's, GoPros, drones, and helicopter.

The execution of this piece embodies the DCL ethos and approach---custom designed content from the pre-production phase all the way through post-production and final delivery.

This is a video produced by our creative team, Digital Content Lab. This short video tells the story of our company's vision.

Ready to chat? You can submit a request directly on our site: https://directagents.com/contact-us

On September 19th, Direct Agents and Google hosted a business intelligence event at the Google Venice Office on how to utilize business intelligence and leverage your data to increase revenue. It was an insightful evening of thought leadership, networking with fellow marketers, and cocktails!

If you have any questions or would like to learn how we can help your brand, please contact us at hello@directagents.com

Analytics has never been more important for businesses than it is today. At Direct Agents, we understand the importance of data accuracy and the full-scale tracking capabilities used to monitor and optimize marketing efforts across all channels. Let our Analytics experts provide you with the insights needed to drive your businesses forward.

If you have any questions or would like to learn how we can help with your brand's Analytics, please contact us at hello@directagents.com

At Direct Agents, our mission is to help define our client's future and success. With core values and a company culture that promotes passion, collaboration, and having fun, we believe that happy employees make happy clients. That's why we live better on and off the job with a variety of work perks that supplement our exciting company culture:

Flex hours like "summer Fridays" let us take full advantage of that beautiful summer sunshine; we also offer "work from home" days.

Meet the Creative Team at Direct Agents and check out our recent creative campaigns. Video designed by our own in-house content hub, Digital Content Lab.

Learn more about our Digital Content Lab: https://directagents.com/digital-content-lab.

If you have any questions or would like to learn how our Creative team can help your brand, please contact us at hello@directagents.com

 

Watch the Heads of our Search Teams (SEM, SEO & Analytics) explain the Direct Agents' process and methodology to data-driven, performance-focused digital customer acquisition. Hear from our experts about the unique differences that Direct Agents brings for their clients.

 

 

On March 16, 2017, Direct Agents & Google partnered to present on multi-screen video advertising & virtual reality for top brands in NYC.