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Set to outpace Facebook and Instagram in it’s number of user-buyers, TikTok is changing the Social Commerce game. We explore how TikTok Shop’s rapid emergence is challenging established eCommerce leaders and reshaping shopping experiences. Discover the power of influencer marketing and user-generated content in driving sales, and learn why embracing platforms like TikTok Shop is crucial for brands aiming to capture the mobile-first consumer and stay ahead in a rapidly evolving digital landscape.

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