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Our Mission

Our mission is to help define our client’s future and success. Through our strong partnerships and thought leadership, we aim to continually expand our offerings and access to cutting edge digital tools to achieve our client’s objectives. We also strive to have an active role in the industry in order to fuel our ability to offer insights into ongoing trends and our ability to implement the newest technologies.

Our Leaders


Dinesh Boaz

Co-Founder/Creative Director

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Josh Boaz

Managing Director and Co-Founder

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Lyle Srebnick


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Megan Conahan


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Mark Glauberson

SVP of Media

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Rachel Nugent

VP of Client Services

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Daniel Owen

SVP Search and Analytics

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Sadie Culbreth

Director of Client Services

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Daniel Moran

Senior Art Director

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Jennifer Graeffe

Sr. Client Services Manager

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Nicholas Galante

VP of Growth

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Eddy Gil

Director of Finance

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Our Story

Direct Agents was founded in 2003 by brothers, Dinesh and Josh Boaz. Dinesh and Josh combined their knowledge in advertising & marketing to establish Direct Agents with the goal of providing clients an impactful, high-level of expertise in digital marketing strategies and solutions.

Now in its 14th year of business, under the leadership of both Dinesh and Josh, Direct Agents has evolved into a strategic partner for clients; working alongside brands and serving as a visionary to navigate a very complex and fast-moving space. The company has won several industry awards, comprises of more than 50 driven and talented employees, and expanded its footprint by opening a west coast office in 2016.


Direct Agents has received many awards and accolades including Crain’s Top 25, Inc. 5000, Crain’s Fast 50, The Agency Business Report, Hot 100, The American Business Award and The Communicator Award.

Our Partners



Google Partners, American Association of Advertising Agencies (4A's), Kenshoo, IAB certified, UBS partner, Google Certified Analytics Partner and many more.


Diversity, integrity, fun, and enthusiasm are values that are integral to our company culture.
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We Want To Grow, Learn, Strive, Innovate...
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The drive and passion that NYC embraces has truly inspired us along our journey.
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