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Owned Media

SEO
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Building the foundation of a brand’s digital footprint is an essential part of any marketing mix.

Our comprehensive SEO methodology reaches far beyond website rankings to encompass all owned web platforms. Our campaigns are data-driven and built on a well-rounded understanding of user intent, audience, and competition. They are proven to grow natural visibility, brand awareness, user engagement and conversions. In addition, our holistic view of owned and earned media is what gives us the ability to impact web-based platforms, mobile apps, organic social media and the Amazon marketplace.

Content Marketing
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With a consistent and adaptable content strategy, brands can increase trust with users at multiple points in the buyer’s journey.

We embed SEO and social media strategy within content production at every step of the creative and technical processes: from site and URL structure to competitive research; from ideation to production. Merging the core tenets of both these channels, our approach to content marketing provides our clients with increased visibility and engagement, while providing their audiences with authenticity and value.

Voice Search

Voice search will own over 50% of searches within the next few years.

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By utilizing our expert knowledge of user intent, our teams help brands achieve top placement for informational queries within Google Assistant and for “buy” intent queries within Alexa.

CRM
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Our CRM strategy & execution encompasses acquisition, engagement and retention all under one roof.

We transform our digital strategies to include personalization, automation, customer journeys through email, in-app messages and push notifications. With our deep knowledge in interactive functionalities and trustworthy ESPs, we enable our customers to want to take an action from a personalized email or notification. Our CRM practice goes beyond sending an email – we strive to make the next user or customer your most loyal consumer.

CRO
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We analyze on-site behavior and design experiments to maximize conversion rates, user engagement, average order volume and leads from all traffic sources.

Our team optimizes UX/UI design and performs A/B and multivariate tests on page templates, navigation, CTAs, user-paths and content to provide an on-site experience that promotes action.

Social Mgmt.
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Our social community management strategy is focused on highly relevant and timely content that drives engagement and follower growth.

We research audience behavior, social trends, hashtags, and brand voice to build a content calendar full of consistent and intriguing posts. Our team manages conversations and encourages discussions that create stand-out social media accounts for our clients.

Let’s Work Together