by Direct Agents | Jun 30, 2020 | Company Culture, News
It’s been a long 16 weeks since our rise and grind city was abruptly put on PAUSE and the world watched us from afar as we became the national epicenter of the coronavirus pandemic. Now, as we start our second week of Phase 2 and with Phase 3 starting just after the...
by Direct Agents | Jun 22, 2020 | Social
Facebook delivers ads from millions of advertisers to billions of people – How does their system work to ensure that they’re connecting the right user to the right ad while maximizing value for both parties? Facebook recently released a refresher in their “Good...
by Direct Agents | Jun 10, 2020 | Video
Upfront advertising contracts have been a cornerstone of traditional TV advertising since they were first introduced in the 1960s. Historically upfronts have been crucial for the television industry because it allowed advertisers to get preferential pricing, and...
by Direct Agents | Jun 8, 2020 | COVID-19 Resources, Paid Search
As the impact of COVID-19 continues to change the marketing landscape the need to evaluate where marketing dollars are going is more important than ever. One area that often comes under scrutiny is Paid Brand Search. Even in the best of times, the decision to run a...
by Direct Agents | Jun 3, 2020 | Company Culture, COVID-19 Resources
At Direct Agents, we know the importance of getting involved with our community. When COVID-19 reached NYC and we shifted into working remotely, we had to pause our active volunteering involvement. And while we adjusted to our new working conditions, we knew we wanted...
