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Best Practices: Top 10 Tips for Creative Optimization

  • Feb 10, 14
  • Direct Agents
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By Brian Staples, VP of Creative and Design Services A new campaign needs powerful creative to make an impression across the various distribution channels and connect with potential customers, and an established product or service needs refreshed messaging and imagery to continue to generate interest.

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Direct Agents Partners with Kenshoo to Deliver Premium Search Advertising Solutions

  • Jan 27, 14
  • Direct Agents
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NEW YORK and SAN FRANCISCO, Jan.

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Understanding RTB & The Future of Programmatic Media Buying

  • Jan 10, 14
  • Direct Agents
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To download the white paper,

click here
.

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Direct Agents Expands Programmatic Buying Capabilities

  • Jan 10, 14
  • Direct Agents
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NEW YORK, Jan. 9, 2014 -- Direct Agents has recently announced the expansion of its programmatic media buying services through their Agency Trading Desk, offering resources, coordination, and best-in-class technology to achieve actionable results and deliver in-depth insights for advertisers.

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Direct Agents and Arcametrics Integrate to Offer Full Custom Lookalike Audiences

  • Jan 06, 14
  • Direct Agents
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RALEIGH, NC and NEW YORK, NY – Arcametrics and Direct Agents have joined forces to offer full custom lookalike audiences to clients of the Direct Agents RTB Trading Desk. Direct Agents client campaigns can now target individuals scored for a high probability of converting on a specific offer, wherever the individual happens to be browsing.

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Holiday Volunteering With Daisy's Food Pantry

  • Dec 20, 13
  • Direct Agents
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By Lindsay Heringer On Tuesday, December 17th Eric, Nick and myself got the chance to volunteer at Church of the Village, Daisy’s Food Pantry. Church of the Village food ministry has a food pantry where volunteers help by packing bags of groceries for needy families and distributing the bags to the guests.

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