Last week, I traveled with our SVP of Sales, Megan Conahan, to the Collision Conference in beautiful New Orleans. The three day event was filled insightful panel discussions and product demonstrations from hundreds of companies. On day 1, Megan and I spent most of our time at the Marketing Stage.
In today’s highly digital world, finding the best way to reach and influence a consumer can be a daunting task. Do you opt for SEO, social media campaigns, programmatic display ads, or email marketing? The answer is yes, to all.
Direct Agents turns 13 this week and it’s always a moment for me to reflect on what this milestone means, both from a personal and agency perspective.
In my blog post last, I discussed how valuable your first party customer data can be to enhancing social media customer acquisition campaigns I outlined several reasons why channels like Facebook, Instagram, and Twitter are so important to any marketer’s customer acquisition campaigns, and how intelligently utilizing first party data can