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Understanding Attribution Modeling in Google Analytics

  • Sep 29, 16
  • Direct Agents
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Ensuring that the appropriate channels and campaigns receive credit for conversions is essential to all digital marketers. The ability to know which marketing methods perform well help us better plan for our brand’s future.

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I Know When That Hotline Bing – Why the Best SEOs in 2016 Optimize for Bing Too

  • Sep 21, 16
  • Direct Agents
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A fleeting thought in many SEOs' mind as they finish a project — wait, what about Bing? Should I start optimizing for Bing too? 

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Join Us At Holiday 2016: Digital Marketing and Analytics Trends

  • Sep 21, 16
  • Direct Agents
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Join us on September 28th at Google New York to kick off this holiday season with an effective marketing plan.

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Direct Agents Speaks on Analytics at Verbal + Visual’s eCommerce Panel

  • Sep 13, 16
  • Direct Agents
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Direct Agents’ Senior Strategist - Analytics Team Lead Joseph Sauro will participate on an eCommerce panel “Mine Your Own Data” this Wednesday, September 14th. 

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Silicon Beach Series: Our Initial Perspective

  • Sep 08, 16
  • Direct Agents
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Los Angeles is known for its great weather, celebrities and luxurious lifestyle while San Francisco, and more specifically Silicon Valley, stands as the epicenter of technology-based companies. But many tech companies, both start-ups and enterprise level, have made homes for themselves in parts of LA such as Santa Monica, Venice Beach, and Marina del Ray.

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Mobile & Sales: Prepare for the Holiday Shopping Season with 2016 M-Commerce Trends

  • Sep 06, 16
  • Direct Agents
  • 0 Comments

Fall and Winter months often bring shoppers into stores looking to purchase holiday gifts for friends and family. However,  we are slowly seeing a new trend emerge. Consumers now favor browsing, comparing and purchasing these gifts in the comfort of their own homes, at work or on their phones.

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