Programmatic

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The State of Programmatic Buying

  • Dec 10, 14
  • Martin
  • 0 Comments

Programmatic is an undeniable force to reckon, especially with today’s industry trends fueling its progress — mobile, cross-screen advertising, decline of free online marketing opportunities, etc.

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5 Tips for Holiday Programmatic Success

  • Dec 02, 14
  • Direct Agents
  • 0 Comments

When it comes to marketing, timing is crucial. With the holidays fast-approaching, most marketers see a shift in strategy to accommodate the increased competition and clutter. Our Vice President of Business Development Mark Glauberson shares his top 5 tips on how to achieve programmatic success this holiday season.

 

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